About me
Short Bio
Hello! I’m Pablo Di Firma, a designer from Argentina. My background blends graphic design, art direction, and UX, allowing me to move seamlessly between strategy, visual language, and digital product design.
I began my career in graphic design and visual communication, developing identity, editorial, and web projects for local clients. I later worked remotely for Livio, a studio based in Huelva, Spain, contributing to sustainable design initiatives for organizations such as the Junta de Andalucía, Cordón Verde, and Fundación Doñana. Over time, I expanded my skills into UX, design sprints, and web technologies, bringing a more product-oriented mindset to my work.
Today, I work as a UX Designer, improving web and mobile experiences within large-scale digital ecosystems. Previously, I collaborated with agile, cross-functional teams for companies such as Telecom Argentina, Grupo San Cristóbal, and Donweb.
Beyond my professional work, my personal projects have been selected for international contests, biennials, and exhibitions.
Poster contests/Biennials:
- Good50x70 2008: War Victims (Italy)
- Greenpeace Design Awards 2009 (Australia)
- Good50x70 2009: Right to Education (Italy)
- Good50x70 2009: Health Care Rights (Italy)
- Posterfortomorrow 2009: Freedom of Expression (France)
- SocialDesignPosters 2012: Seeds of Peace (Italy)
- NextbyDesign 2012: Occupy What’s Next? (USA)
- Positive-Posters 2012 (Australia)
- PosterArt 2012: Energy Efficiency (Germany)
- Viksual 2013: Animal Dignity (Colombia)
- Take Me Home 2013: Poster design competition (Australia)
- Design USIL 2013: 6th International Poster Exhibition (Peru)
- Honor the Father by Chris Tevebaugh: Movie Poster (USA)
- Creacartel 2013: A Poster for the Red Cross (Venezuela)
- Segunda Llamada 2013: Responsible Waste Management (Mexico)
- 11th Golden Bee Global Biennial of Graphic Design 2014 (Russia)
- Escucha mi Voz 2014 (Mexico)
- Posterfortomorrow 2014: Work Right! (France)
- Golden Turtle Poster Contest 2015 (Russia)
- IX International Eco-Poster Triennial “the 4th Block” (Ukraine)
- BICeBé 2015 (Bolivia)
- 1st Ecuador Poster Biennial 2016 (Ecuador)
- 1st Guangzhou Design Triennial 2024 (China)
Poster exhibitions:
- 1st Visual Communication’s Congress 2005 (Argentina)
- NextbyDesign Leipzig Poster Exhibition 2012 (Germany)
- Plakat-sozial.de web gallery (www)
- Contemporary Art Museum of Bogota (Colombia)
- Atatürk University: Innovation in Education Poster Exhibition 2013 (Turkey)
- Battle of the Nations: Poster Exhibition 2013 (Germany)
- BICeBé 2013: Vinícius De Moraes Poster Exhibition (Bolivia)
- 1st Italian Poster Biennial 2013 (Italy)
- Golden Turtle Poster Exhibition 2014 (Russia)
- AGDIE 2014 (China)
- Virtual Biennale 2014 (Prague)
- 10th International Festival Jazz w Ruinach Poster Exhibition 2014 (Poland)
- 3rd MUIP International Invitational Poster Biennial (Istanbul)
- 2015 China-Italy International Design Week: The Evolving Silk Road (Italy)
- 2015 Pratovecchio International Poster Exhibition (Italy)
- 2015 Dresden International Poster Exhibition (Germany)
- 2016 Poster poster exhibition: Poster Passion (Mexico)
- 2016 Poster Exhibition: Suelo de Vino (Mexico)
Publications:
- UP: Latin American Design Book 2007 (Argentina)
- COAP: Child Orchid A.I.D.S. Book 2009 (China)
- Semi-Permanent: Book One 2013 (Australia)
- DNI: Diseño Nacional e Internacional, Nº 25. Magazine (Argentina)
- LATAM_D: Latin American Design Project (www)
- The Design of Dissent, Expanded Edition Book 2017 (USA)
Design contests:
- The Villas Real State logotype contest (USA)
- Deltawrx logotype contest (USA)
- Skulpts logotype contest (USA)
- Mars One: T-shirt design contest (Netherlands)
I have had the honor to be invited to fulfill jury roles at the following events:
Jury role:
- Segunda Llamada 2015 (Mexico)
- 2nd Italian Poster Biennial (Italy)
- Wildlife festival Golden Turtle 2017 (Russia)
- Wildlife festival Golden Turtle 2024 (Russia)
About this site
This website showcases my personal designs and posters, reflecting my personality and thoughts, driven by self-motivation and creative need. Please note that prints and copies are not available for sale.
I’m using these resources to make this website even better:
- Flexslider by WooThemes (not the WordPress plugin but the jQuery slider toolkit).
- Contact Form 7 by Rock Lobster.
- Font Awesome by Dave Gandy.
- TGM by Thomas Griffin.
Take a look at these projects
Be sure to visit posterposter.org, a side project dedicated to all things posters! While I’m not currently collaborating with them, it’s still an awesome resource.