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About me

Short Bio

Hello! I’m Pablo Di Firma, a designer from Argentina. My background blends graphic design, art direction, and UX, allowing me to move seamlessly between strategy, visual language, and digital product design.

I began my career in graphic design and visual communication, developing identity, editorial, and web projects for local clients. I later worked remotely for Livio, a studio based in Huelva, Spain, contributing to sustainable design initiatives for organizations such as the Junta de Andalucía, Cordón Verde, and Fundación Doñana. Over time, I expanded my skills into UX, design sprints, and web technologies, bringing a more product-oriented mindset to my work.

Today, I work as a UX Designer, improving web and mobile experiences within large-scale digital ecosystems. Previously, I collaborated with agile, cross-functional teams for companies such as Telecom Argentina, Grupo San Cristóbal, and Donweb.

Beyond my professional work, my personal projects have been selected for international contests, biennials, and exhibitions.

Poster contests/Biennials:

Poster exhibitions:

Publications:

Design contests:

I have had the honor to be invited to fulfill jury roles at the following events:

Jury role:

About this site

This website showcases my personal designs and posters, reflecting my personality and thoughts, driven by self-motivation and creative need. Please note that prints and copies are not available for sale.

I’m using these resources to make this website even better:

Take a look at these projects

Be sure to visit posterposter.org, a side project dedicated to all things posters! While I’m not currently collaborating with them, it’s still an awesome resource.